Optical Distributor Group

President's Letter
June 2010

Dear Valued Customer:

At ODG we are committed to enhancing our business relationship with you, from product supplier to practice partner.To further support this mission of offering more than just product, we have implemented some exciting changes we hope will help your practice grow both on the top and bottom line in 2010.

As a result of overwhelming growth, we redesigned our internet solution incorporating many of your suggestions. NetResults 2.0 is now easier, faster, better and more useful for both you and your patients. Net Results 2.0 truly enables you to differentiate your practice’s services, increase communication with your patients, improve practice efficiency, and help you retain patients.

ODG’s new online contact lens replenishment program, Auto-Renew, is a great way to ensure patient compliance and increase your practice’s profits every year! Patients select their replenishment period (monthly, 3 month, 6 month), it’s approved by you and we handle the rest. Auto-Renew offers all the advantages of Annual Supply without requiring your patients to prepay for a year’s worth of lenses, while retaining 100% of your patients.

As an ODG partner, you now have access to powerful information that can positively impact your practice’s bottom line. Quarterly Market Pricing Surveys detail online retailer contact lens pricing and offer you competitive price options. Annual Dispense Guides help your staff communicate to contact lens patients the financial benefits of an annual supply. Customized Practice Business Reviews, presented by your ODG representative, detail your practice’s purchase activity, cost of goods, and savings. It also compares your practice to national data so you can make educated decisions about purchasing and dispensing.

Today, independent eyecare professionals are looking to differentiate their optical dispensary by offering unique and better spectacle lens solutions. Digital Eye Lab provides the most complete line up of digitally surfaced lens designs in the United States. The launch of DEL’ s Digital 5.0 Personalized Spectacle Lens Series redefines what’s possible with Freeform® Spectacle Lenses and empowers you to offer thinner, better lens solutions unique to your practice. 

Thank you for your continued trust and choosing us as your one-stop eyecare supply partner. Please don’t hesitateto contact us if there is anything else we can do.

Sincerely,

Jeffrey I. Rems

President & COO

Optical Distributor Group


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